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Posts Tagged ‘ Practice Building ’

From Employee to Entrepreneur: Four Key Mistakes to Avoid by Michael J. Pfau

Many people who enter coaching come from a background of being employed either in a corporate environment or small business. Often the mindset of an employee is very different than the owners when it comes…
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How to Narrow Your Coaching Specialty – by Anita Stadler, PhD

Executive coaches usually have a wide range of experience, but knowing your specialty is also important. Have you identified yours? Being clear about your specialty is not only a basic marketing principle, but testimony to why God has called you to coaching.
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Making Contracts Biblical by Tony Stoltzfus

Over the years I’ve personally been deeply grieved to watch a number of important relationships in the Christian coaching world implode over contract issues. Those experiences started me thinking: what does scripture have to say about a Christian coach’s relationship to contracts and the legal system? We all use coaching agreements, and we have contracts with the schools that train us with those who do work for us. Is the way we craft these agreements biblical, or are we just copying common business practices without really thinking about how the fit with a Kingdom perspective?

So let’s dive in and explore what a biblical approach to coaching contracts might look like…
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How Executives Choose Their Coaches by Anita Stadler, PhD

What do executives look for in a coach? What influences the selection process?
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Use Coaching Research to Get Clients by Tracy O’Neill

Do you want more clients in your coaching practice? Then present your target audience with evidence that coaching is a sound investment. Research can show clients how coaching was used in situations similar to their own and what results were obtained. The studies also help coaches determine which techniques and tools are most effective in specific settings.

Where Can I Find Coaching Research?
The best resources for coaching research are university library databases… Here are a few coaching research sources accessible online:
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Let’s Face It, by April M. Stallworth

Why do we try and box God in? I haven’t a clue but I sure have been guilty of this myself a time or two. When I think about it, it’s so ridiculous to think that a God so big and so wondrous could be made to fit into our human comprehension. It’s truly laughable. God not only made the human but he made the comprehension too!
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YouTube Marketing for Beginners, by Beth Cole

We hosted a class on YouTube Marketing for Beginners in our community last week. Coach Diane Cunningham was the presenter and she did a fantastic job.

I found Diane on YouTube and asked her…
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Shift the Conversation to Coaching, by Marcie Thomas

This is a guest post by Marcie Thomas of Coaching Shift.

When you are “in the moment” with a potential client, let’s say their interest is peaked and they’ve shared their passions…
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Check Up, Catch Up, Gear Up by Susan Fleming

This is a guest post by Susan Fleming of Electronic Marketing Success.

When was the last time you pulled out that list of goals you wrote sometime around the beginning of the year? You…
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Is it “I” or “We” for a One Person Business? by Beth Cole

Many of us operate one person coaching companies. One question that comes up all the time when coaching clients on web content is “should I say ‘I’ or ‘We’ when I talk about my company?”…
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Choosing a Company Name and Tagline by Marcie Thomas

This is a guest post by Marcie Thomas, President of CoachingShift.com
Company names and taglines are a part of the branding process for your company. Branding is all about resonating with your client in a…
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Are You In the Google 10-Pack? by Susan Fleming

This is a guest post by Susan Fleming of Electronic Marketing Success. Image courtesy of Flickr

Did you know that research shows an increasing use of the Internet by people who are…
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Is This What You Signed Up For? by Beth Cole

I was a chubby kid up until 9th grade and it wasn’t fun. Kids are mean and I felt left out plenty of times. That’s why I vowed I would never be chubby…
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Talking About Money by Beth Cole

I think one of the most difficult aspects of being self-employed as a coach,  is setting your prices and feeling good about it. So many people I talk to have angst in this area. While…
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3 Mistakes I’ve Made as a Career Coach by Tanya Smith

As a trained coach, it’s so easy to assume that your training alone will help you to be balanced, and to do everything right when working with people who want coaching. I’ve discovered, however, that experience is most often the best instructor in the world!
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