As an executive coach, you may be asked where the evidence is that coaching actually works.
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As a solo-preneur or small business owner it is important that local customers are able to easily locate you. Even if you work from home, there is some advantage to advertising your business locally.
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If you’re a new coach trying to build a presence online, consider article marketing as a strategy for gaining online recognition and driving traffic to your website.

 How many times you have…
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Are you at a loss when it comes to marketing your New Christian coaching business?

Most of those individuals drawn to coaching do not have a strong marketing background or have ever aspired to…
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What’s your biggest business launching or marketing challenge?

Take our survey at http://www.surveymonkey.com/s/K6N2T6K. We’ll share the compiled results with those who take the survey. All responses are anonymous.

There is a level of…
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Are you having problems finding paying clients? Does your target audience know that you can solve their problems? People pay to get problems solved. Therefore, coaches need to position marketing messages in terms of being…
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Want to know where your niche or target market is located at online? You can find gobs of folks on Twitter, Facebook, LinkedIn, and Yahoo groups. Become a member of each, complete your profile and…
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Not to oversimplify, but branding is simply having a cohesive look and a cohesive message. Put another way, it’s the packaging and communicating of what you do, whom you serve and how you stand out…
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Many coaches pursue coach training so they can serve as a coach within their current organization, but after completing their training they are not sure how to introduce their new capabilities to the organization. I believe there are some key success factors that make the process easier.
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This is a guest post by Marcie Thomas of Coaching Shift.
In developing your coaching business be sure and look for opportunities to speak. It’s one of the most effective methods of building trust and…
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Executive coaches usually have a wide range of experience, but knowing your specialty is also important. Have you identified yours? Being clear about your specialty is not only a basic marketing principle, but testimony to why God has called you to coaching.
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What do executives look for in a coach? What influences the selection process?
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If you are a Gmail user, I’m sure you have seen and experimented with Google Buzz. One thing I want to share is an important setting that will protect the privacy of those you follow…
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Try something real quick for me — head over to your website and take a look at the phrase that shows in the blue bar at the top of the browser when you…
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Do you want more clients in your coaching practice? Then present your target audience with evidence that coaching is a sound investment. Research can show clients how coaching was used in situations similar to their own and what results were obtained. The studies also help coaches determine which techniques and tools are most effective in specific settings.

Where Can I Find Coaching Research?
The best resources for coaching research are university library databases… Here are a few coaching research sources accessible online:
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